How Indians smashed Big Billion Day
Big Billion Days sale will be held from October 10-14, India’s largest e-commerce marketplace announced today. This will be the fifth edition of The Big Billion Days (TBBD), with offers on electronics, fashion, smart devices, accessories and personal and home care products.
As part of the sale, Flipkart is dedicating each day for specific categories. On October 10, Flipkart’s sale will begin with offers on products in fashion, TVs & appliances, home & furniture, beauty, sports, toys, books, smart devices, personal care appliances and other categories. October 11 is dedicated for sales on mobiles, electronic devices & accessories, while from October 12-14, the sale will be live on all categories on Flipkart.
Flipkart says the latest Big Biliion Days sale is powered by Mastercard, with the theme being “Ab India Hoga Budget Se Mukt” which indicates big discounts and multitude of payment options. Customers will be able to avail exclusive offers on HDFC Bank debit & credit cards. Other payment offers include No Cost EMIs on leading cards and on Bajaj Finserv EMI Cards.
- Flipkart sold the highest number of smartphones in a day in India, with over 3 million devices sold in a day.
- Flipkart boasts that 1 in 4 TVs sold on October 10 was bought on its platform, which is a never-before-seen sight in India. It also shows how brands like Xiaomi, Vu, and iFFalcon are disrupting the TV market in India. You can check out the best Smart TV deals right here.
- Another interesting tidbit of info shared by Flipkart is that Google Home overtook Alexa over the past two days, which means the hefty discounts on Google Home speakers are working out well.
- Big Billion Days sale also witnessed the sale of 3 headphones every 2 seconds, 1 laptop every minute, and the company’s MarQ washing machines are selling out pretty fast as well.
In addition, you will get easy financing options such as Flipkart Cardless Credit which gives customers a credit line of up to Rs 60,000, along with Flipkart Pay Later to let customers pay at their own convenience after buying products.
The Big Billion Days sale started on Wednesday with huge discounts on a wide range of products, especially electronics. The Flipkart offers on mobile phones went live a day later, with the lowest prices on iPhone 7, iPhone 6s, MacBook Air (which were all matched by Amazon India in its own sale), as well as great deals on smartphones Samsung Galaxy S7 and Huawei P9, along with a number of budget handsets. Now the company has come out with a statement that claims it has sold 1.3 million smartphones in the first 20 hours of the sale. It says this is twice the number of smartphones the platform sold during the same time-frame of last year's Big Billion Days sale.
The Big Billion Days sale started on Wednesday with huge discounts on a wide range of products, especially cosmetics. The Flipkart offers on Lipsticks went live a day later, with the lowest prices on various brands such as Lakme, Colorbar, Maybelline, Oriflame, StreetWear and many more top brands. During the big billion days sale 1 out of 2 Lipsticks in India were sold on flipkart.